Why Are Claw Clips Making A Major Comeback In 2025

In 2025, claw clips have surged from forgotten accessories in bathroom drawers to must-have staples on runways, red carpets, and social media feeds. Once dismissed as relics of the early 2000s, these sleek, functional hair tools are now embraced by stylists, influencers, and everyday wearers alike. Their revival isn’t just nostalgic—it’s deeply rooted in evolving beauty standards, sustainable fashion, and a cultural shift toward low-maintenance elegance. From minimalist chrome designs to oversized tortoiseshell styles, claw clips are no longer just practical; they’re symbolic of a new era in personal style.

The Cultural Shift Toward Effortless Elegance

Modern lifestyles demand versatility. People want looks that transition seamlessly from work to weekend, from Zoom meetings to dinner dates. Claw clips answer this need with unmatched efficiency. Unlike bobby pins or elastics, which can tangle or break hair, claw clips secure volume without tension, preserving hair integrity while offering instant polish.

This resurgence aligns with the broader “clean girl” aesthetic—a trend emphasizing natural beauty, minimal product use, and put-together simplicity. The claw clip embodies this ethos: one motion, no fuss, maximum effect. It’s not about hiding messy hair but celebrating real life with refined ease.

Tip: For a polished look, twist your hair loosely before securing it with a claw clip—this adds volume and prevents flatness.

Fashion Industry Endorsement and Runway Influence

The fashion world has played a pivotal role in rehabilitating the claw clip’s image. Designers like Simone Rocha, Miu Miu, and Sandy Liang featured oversized, sculptural clips in their Spring/Summer 2025 collections. These weren’t flimsy plastic pieces but statement accessories made from acetate, metal, or recycled materials, often embellished with pearls or engraved details.

At Paris Fashion Week, models walked with slicked-back ponytails held by gleaming silver claws, while others wore half-up styles anchored by chunky black resin clips. The message was clear: claw clips are not just functional—they’re fashion-forward.

“Hair accessories are having a moment, and the claw clip is leading the charge. It’s the perfect blend of utility and design.” — Lena Torres, Lead Stylist at Atelier Coiffure

Retailers have responded swiftly. Brands like Byrdie, Goody, and even luxury labels such as Aritzia and Reformation now offer curated claw clip lines, priced from $8 to over $75 for handcrafted versions. Limited-edition collaborations with artists and designers have turned them into collectible items, further fueling demand.

Hair Health and Damage Prevention

Beyond aesthetics, the return of claw clips reflects growing awareness about hair wellness. Traditional hair ties—especially rubber bands—can cause traction alopecia, split ends, and breakage when used daily. In contrast, claw clips distribute pressure evenly across the scalp and don’t pull strands tightly.

Dermatologists and trichologists now recommend claw clips as a safer alternative for regular updos. They allow hair to breathe, reduce friction, and minimize stress on delicate roots. This is especially beneficial for those with fine, curly, or textured hair, which is more prone to damage.

Additionally, unlike elastic bands that degrade over time and leave residue, high-quality claw clips are durable and easy to clean. Simply wiping them with a damp cloth removes product buildup, extending both the accessory’s life and hygiene standards.

Feature	Claw Clip	Elastic Hair Tie
Tension on Scalp	Low (even distribution)	High (localized pull)
Hair Breakage Risk	Minimal	High
Suitability for Thick Hair	Excellent (with wide grip)	Limited (snaps easily)
Longevity	Years (if well-maintained)	Months (degrades with use)
Style Versatility	High (multiple placement options)	Moderate (mainly ponytails)

Sustainability and Circular Fashion Trends

In an age where consumers prioritize eco-conscious choices, claw clips represent a small but meaningful step toward sustainability. Most are made from recyclable materials like cellulose acetate or stainless steel. Even mass-market plastic versions last significantly longer than disposable hair ties, reducing waste.

Moreover, their timeless function means they don’t go out of style quickly. Unlike seasonal hairbands or decorative pins, claw clips remain useful year-round. This durability supports the slow fashion movement, encouraging people to invest in fewer, higher-quality items rather than chasing fleeting trends.

Some brands have taken this further by launching take-back programs. For example, Byrdie’s “ClipCycle” initiative allows customers to return worn clips for recycling in exchange for discounts on new ones. Such efforts resonate with environmentally aware shoppers, particularly Gen Z and younger millennials.

Real-World Example: How One Influencer Changed the Game

In late 2023, lifestyle influencer Maya Chen posted a TikTok video titled “Getting Ready in 5 Minutes With Just a Claw Clip.” The clip showed her sweeping damp hair into a loose bun before applying makeup, then shaking it out into a voluminous, lived-in style secured with a matte black claw. Within 48 hours, the video garnered over 3 million views.

She didn’t promote a specific brand—just emphasized how the tool saved time, protected her curls, and looked intentional. Comments flooded in: “I dug mine out after 10 years,” “Where did you get that clip?” and “This changed my morning routine.”

Within weeks, searches for “matte claw clip” rose by 140%, according to Google Trends. Retailers reported stockouts, and several launched similar minimalist designs. Maya’s video became a case study in organic trend ignition—proof that authenticity, not advertising, often drives modern style movements.

How to Choose the Right Claw Clip for Your Hair Type

Not all claw clips are created equal. Selecting the right one depends on hair thickness, length, and texture. Using the wrong size or material can lead to slippage or discomfort.

1. Fine or Thin Hair: Opt for smaller, curved clips with textured grips. These hold better without weighing down strands.
2. Thick or Long Hair: Choose wide, heavy-duty clips (at least 2.5 inches). Look for spring-loaded mechanisms that provide strong tension.
3. Curly or Textured Hair: Use large, smooth-surface clips to avoid snagging coils. Avoid sharp edges that can disrupt curl patterns.
4. Straight or Slippery Hair: Pick clips with silicone lining or grooved interiors for extra grip.
5. Sensitive Scalps: Go for lightweight acetate or nylon models to minimize pressure.

Tip: Test a clip by placing it on your index finger—if it stays securely without pinching, it’s likely a good fit for your hair.

Step-by-Step Guide: Achieving the Perfect Claw Clip Style

Mastering the claw clip takes practice, but once learned, it becomes second nature. Follow this sequence for a secure, flattering hold:

1. Gather Your Hair: Decide on placement—high bun, low chignon, side sweep, or half-up. Brush gently to remove tangles.
2. Add Texture (Optional): For slippery hair, spritz roots with dry shampoo or texturizing spray. This increases grip.
3. Twist or Fold: Twist the base of your ponytail or fold hair into a loop for a fuller silhouette.
4. Open the Clip: Press the two sides together to open the jaws. Hold it vertically if securing a top knot, horizontally for side styles.
5. Slide and Release: Position the open clip at the base of your gathered hair, then release slowly so it bites into the strands.
6. Adjust and Fluff: Gently tug surrounding sections to loosen and frame the face. Check symmetry in the mirror.

With repetition, this process takes under a minute. Many users report switching entirely from hair ties to claw clips once they master the technique.

Checklist: Building a Sustainable Claw Clip Collection

• ✅ Assess your hair type and typical styles
• ✅ Invest in one high-quality clip per category (e.g., small, medium, large)
• ✅ Prioritize materials like acetate, metal, or bio-plastic
• ✅ Clean clips monthly with mild soap and water
• ✅ Store them in a designated tray or pouch to prevent damage
• ✅ Support brands with ethical manufacturing practices
• ✅ Repair or recycle broken clips instead of discarding

FAQ: Common Questions About Claw Clips in 2025

Do claw clips work for short hair?

Yes, but only if there’s enough length to grip—typically 4+ inches. Shorter styles can use mini claw clips for holding bangs or small sections. Side-swept looks with clips near the ear are especially flattering.

Can I sleep with a claw clip in my hair?

It’s not recommended. While safer than tight ponytails, leaving any pressure on the scalp overnight may cause creasing or mild tension. Remove before bed unless using a soft, fabric-covered clip designed for nighttime wear.

Are expensive claw clips worth it?

For frequent use, yes. Higher-end clips feature stronger springs, smoother finishes, and ergonomic shapes that last longer and perform better. A $20 acetate clip can outlast ten $2 plastic ones, making it more cost-effective over time.

Conclusion: Embrace the Clip, Elevate Your Routine

The claw clip’s return in 2025 is more than a trend—it’s a reflection of changing values. People want beauty solutions that are kind to their bodies, aligned with their ethics, and expressive of individuality. The claw clip delivers all three. It bridges generations, connects function with fashion, and proves that sometimes, the best innovations are rediscoveries.

Whether you're reviving an old favorite or trying one for the first time, now is the perfect moment to integrate claw clips into your daily ritual. Start with one versatile style, learn how to use it well, and build from there. You might find that this simple tool does more than hold your hair—it helps you feel more confident, capable, and in control.

🚀 Ready to upgrade your hair game? Share your favorite claw clip hack or tag a friend who needs this styling secret!