J.J. Watt isn’t on the NFL field today because he’s no longer playing professional football. After a legendary 12-season career that redefined what it means to be a defensive end, Watt officially retired following the 2022 season. Today, he’s making waves in a different arena—broadcasting. As a lead analyst for CBS Sports’ *NFL Today* studio show, Watt brings his deep football knowledge, candid personality, and unmatched work ethic to fans every Sunday. His shift from All-Pro defender to primetime analyst marks one of the most seamless transitions in recent sports history.
This article explores the reasons behind Watt’s departure from the NFL, details his current role at CBS, and explains how his broadcasting presence continues to influence the game—even without shoulder pads.
The End of a Legendary Playing Career
J.J. Watt’s final season was with the Arizona Cardinals in 2022. Though injuries had taken a toll in previous years, especially during his time with the Houston Texans, Watt remained a respected figure in locker rooms across the league. Known for his relentless motor, leadership, and off-the-field philanthropy, he earned five First-Team All-Pro selections and three Defensive Player of the Year awards—tying an NFL record.
By the end of the 2022 season, Watt made the decision to step away from the game. In a heartfelt letter posted on social media, he wrote: “This is not a decision I am making lightly… but my body knows it’s time.” He emphasized pride in giving everything to the sport and gratitude for the opportunity to play at the highest level.
“We gave this game everything we had. Every ounce of energy, every bit of passion, every drop of sweat.” — J.J. Watt, retirement statement, January 2023
His retirement wasn’t sudden. Fans had seen signs in prior seasons—reduced snap counts, recurring back and knee issues—but his impact never faded. Even when not racking up sacks, his presence altered offensive schemes. When Watt announced his exit, it marked the close of an era for NFL defense.
Transition to CBS Sports: A Natural Fit
Watt didn’t stay away from football long. By March 2023, CBS Sports confirmed he would join *The NFL Today* as a studio analyst alongside James Brown, Bill Cowher, Nate Burleson, and Phil Simms. The move surprised some, but those familiar with Watt’s intelligence and communication skills saw it coming.
During his playing days, Watt frequently appeared on media outlets, including ESPN and Fox, offering sharp, articulate breakdowns. His ability to explain complex defensive concepts in simple terms made him a favorite among coaches and broadcasters alike. Now, in the studio, he leverages that same clarity to dissect games, evaluate player performance, and challenge conventional narratives.
What Watt Brings to the Broadcast Booth
- Insider Perspective: Having faced elite quarterbacks and offensive lines, Watt offers firsthand insight into pass-rush techniques and blocking schemes.
- Honest Analysis: He doesn’t shy away from criticism, whether directed at players, coaches, or officiating.
- Emotional Intelligence: His empathy for athletes dealing with injury or pressure adds depth to discussions.
- Chemistry with Co-Analysts: His rapport with Burleson and Cowher creates dynamic, engaging dialogue.
A Day in the Life: Watt’s CBS Schedule
Watt’s role at CBS is more than just appearing on camera. His weekly routine reflects the same discipline he applied during his NFL career:
- Monday: Film review begins. He studies key matchups from the prior week and starts preparing talking points.
- Tuesday–Wednesday: Meetings with producers and writers to shape segments. Watt often suggests angles based on his playing experience.
- Thursday: Finalizes scripts, records pre-produced features, and conducts interviews with current players or coaches.
- Sunday: Arrives at the studio by 8 a.m. for makeup, rehearsals, and live broadcast from 12–4 p.m. ET.
- Post-Show: Engages with fans on social media and provides feedback to the production team.
Unlike some analysts who appear only on game days, Watt is deeply involved in content development. He’s also expanded into podcasting, co-hosting *The JJ Watt Show* with CBS Sports, where he dives deeper into stories beyond the highlights.
Comparison: Playing vs. Broadcasting Roles
| Aspect | NFL Player (Peak Years) | CBS Analyst (Current Role) |
|---|---|---|
| Primary Responsibility | Defensive dominance, team leadership | Game analysis, audience engagement |
| Weekly Time Commitment | 60–80 hours (practice, film, recovery) | 40–50 hours (prep, meetings, broadcast) |
| Public Visibility | Game highlights, press conferences | Nationwide TV exposure, social media reach |
| Physical Demand | Extremely high | Low to moderate |
| Impact on Game | Direct (tackles, sacks, stops) | Indirect (analysis, narrative shaping) |
Why the Move Makes Sense—For Him and the Network
From a career longevity standpoint, Watt’s pivot to broadcasting was both smart and timely. Unlike many former players who struggle to find their voice post-retirement, Watt entered the media world with a massive platform—over 2 million followers on X (formerly Twitter), a reputation for integrity, and proven storytelling ability.
For CBS, signing Watt wasn’t just about adding another ex-player to the lineup. It was about injecting authenticity and star power into their studio coverage. In a competitive landscape where networks like Fox and NBC dominate sports talk, CBS needed fresh energy. Watt delivers that—with credibility.
“J.J. doesn’t just repeat clichés. He breaks down *why* things happen on the field. That’s what viewers want.” — Sean McManus, Chairman, CBS Sports
Mini Case Study: The Chiefs-Bills AFC Championship Breakdown
One of Watt’s standout moments came during CBS’s coverage of the 2023 AFC Championship Game between Kansas City and Buffalo. During halftime, he analyzed how Chris Jones disrupted Buffalo’s offensive rhythm by leveraging leverage and hand technique—something only a fellow elite defensive lineman could explain so vividly.
He used telestrator tools to illustrate double-teams and chip blocks, then connected it to Patrick Mahomes’ quick release. The segment received widespread praise on social media, with fans noting it was “the clearest explanation all season.” This moment solidified Watt not just as a celebrity analyst, but as a serious football mind in the broadcast booth.
Frequently Asked Questions
Will J.J. Watt ever return to the NFL as a player?
No. Watt has stated multiple times that his retirement is permanent. While he stays in great shape and occasionally participates in training camp events, he has no intention of returning to active play due to physical wear and personal priorities.
Does J.J. Watt call live games or only studio shows?
Currently, Watt is focused on the studio program *The NFL Today*. He does not serve as a color commentator during live game broadcasts, though network executives have left the door open for future opportunities.
Is J.J. Watt the highest-paid NFL analyst?
While exact figures are undisclosed, industry insiders estimate Watt earns between $3–5 million annually with CBS—placing him among the top-tier studio analysts, though below names like Tony Romo ($18M/year with CBS) or Troy Aikman ($17M/year with Fox).
Actionable Checklist: How Retired Athletes Can Succeed in Broadcasting
- Develop on-camera communication skills through media training
- Build a personal brand via social media and public appearances
- Study film not just as a player, but as an observer analyzing strategy
- Network with producers and journalists during playing career
- Start a podcast or YouTube channel to practice commentary
- Stay neutral and professional—avoid controversial takes without substance
- Collaborate with experienced broadcasters to learn pacing and tone
Conclusion: More Than Just a Retired Star
J.J. Watt may no longer be lining up across from Pro Bowl tackles, but his influence on the NFL remains significant. As a CBS analyst, he’s reshaping how fans understand the game—bringing the locker room perspective to living rooms nationwide. His transition underscores a growing trend: elite athletes extending their impact beyond the field through media, mentorship, and storytelling.
So when you ask, “Why isn’t J.J. Watt on the NFL today?” the answer isn’t just about retirement. It’s about evolution. He’s still very much part of the conversation—just now with a microphone instead of a helmet.








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