SPF Level | Beach, High-UV Exposure Areas | Industry Standard: SPF 30 (ISO 24363) Our Base: SPF 50+ (FDA-certified) Our Advanced: SPF 50+ (EU-UK self-declared) | ▲ Our Base/Advanced: 98% UVB protection vs. 97% in SPF 30 | Thicker texture may reduce ease of application compared to lower SPF products. |
PA Value | Daily Urban Use, Mountain Activities | Industry Standard: PA+++ (JIS A 8911) Our Base: PA+++ Our Advanced: PA++++ (Blocks 99% UVA) | ▲ Advanced: 100% UVA blockage vs. 98% in PA+++ | Higher PA levels may require thicker formulas, increasing skin occlusion risk. |
Whitening Effect | Skin Brightening, Anti-Aging Routines | Industry Standard: No whitening claim Our Base: 15% melanin reduction (ISO 24443) Our Advanced: 25% melanin reduction | ▲ Base/Advanced: Clinical-proven brightening vs. no whitening in competitors | Potential irritation in sensitive skin; requires consistent use for visible results. |
Water Resistance | Swimming, Sweat-Inducing Activities | Industry Standard: 40 min water-resistant (ISO 8715) Our Base: 80 min water-resistant Our Advanced: 120 min water-resistant | ▲ Advanced: 3x longer water resistance than industry baseline | Heavier formulation may leave a residue on skin. |
Material Composition | Sensitive Skin, Eco-Conscious Consumers | Industry Standard: Synthetic UV filters Our Base: Organic titanium dioxide (ECOCERT) Our Advanced: Nano-titanium dioxide + organic oils | ▲ Base/Advanced: Hypoallergenic and reef-safe (EPR Germany-compliant) | Organic ingredients may reduce shelf life compared to synthetic alternatives. |
Form (Lotion/Cream) | Travel, Combination Skin Types | Industry Standard: Single-form lotion/cream Our Base: 2-in-1 lotion-to-cream texture (ISO 22716) Our Advanced: Lightweight 2-in-1 formula | ▲ Advanced: 40% faster absorption than standard lotions | Requires precise dispensing to balance lotion and cream textures. |