All categories
Featured selections
Trade Assurance
Buyer Central
Help Center
Get the app
Become a supplier
  • Create Your Own Brand Custom Logo Cruelty Free Makeup Wholesale Keratin Vegan Oil Free 4D Long Lash Fiber Mascara Private Label
  • Create Your Own Brand Custom Logo Cruelty Free Makeup Wholesale Keratin Vegan Oil Free 4D Long Lash Fiber Mascara Private Label
  • Create Your Own Brand Custom Logo Cruelty Free Makeup Wholesale Keratin Vegan Oil Free 4D Long Lash Fiber Mascara Private Label
  • Create Your Own Brand Custom Logo Cruelty Free Makeup Wholesale Keratin Vegan Oil Free 4D Long Lash Fiber Mascara Private Label
  • Create Your Own Brand Custom Logo Cruelty Free Makeup Wholesale Keratin Vegan Oil Free 4D Long Lash Fiber Mascara Private Label
  • Create Your Own Brand Custom Logo Cruelty Free Makeup Wholesale Keratin Vegan Oil Free 4D Long Lash Fiber Mascara Private Label
Create Your Own Brand Custom Logo Cruelty Free Makeup Wholesale Keratin Vegan Oil Free 4D Long Lash Fiber Mascara Private Label

Create Your Own Brand Custom Logo Cruelty Free Makeup Wholesale Keratin Vegan Oil Free 4D Long Lash Fiber Mascara Private Label

  • 200 - 999 Pieces
    $2
  • 1000 - 4999 Pieces
    $1.60
  • 5000 - 9999 Pieces
    $1.35
  • >= 10000 Pieces
    $1.20

Customization:

ingredient(Min.Order: 1000 pieces)
tube custom(Min.Order: 1000 pieces)
Color(Min.Order: 1000 pieces)

Create Your Own Brand Custom Logo Cruelty Free Makeup Wholesale Keratin Vegan Oil Free 4D Long Lash Fiber Mascara Private Label

Product overview

Core functionalities

Applicable scenarios

Unique advantages

  • Lash Enhancement: Combines keratin and fiber technology to make eyelashes longer, thicker, and fuller while maintaining a natural curl and volume.
  • Brush Design: Features dense, long bristles engineered for seamless application, ensuring even distribution and maximum lengthening effects without clumping.

Key features

  • 1. Keratin-Infused Herbal Formula (Material Technology)

  • With a cruelty-free keratin and herbal-based formula, you can achieve longer, thicker lashes without irritation, outperforming synthetic mascaras*. The vegan, oil-free composition ensures gentle yet effective lash care, ideal for sensitive eyes.

  • 2. Dense Fiber-Enhanced Brush (Interactive Design)

  • With the uniquely designed brush featuring tapered bristles, you can effortlessly apply 4D volumized and lengthened lashes in one swipe, surpassing standard brush efficiency*. The fiber technology ensures even distribution for a natural, falsie-like effect.

  • 3. Waterproof & Long-Lasting Performance (Performance Parameters)

  • With advanced waterproof technology, maintain your look for up to 12 hours without smudging, outlasting non-waterproof mascaras by ~30%*. The long-lasting formula resists sweat, tears, and humidity, perfect for all-day wear.

  • 4. Customizable Private Label Solution (Scenario Solutions)

  • With fully customizable branding (logo and packaging), businesses can create a unique private-label product tailored to their audience, unlike generic off-the-shelf options*. The sleek, modern design appeals to both personal and commercial beauty markets.

  • 5. Ethical & Safety Certifications (Certification Standards)

  • With certifications like Vegan, Cruelty-Free, and RoHS compliance, you can align with global ethical and safety standards, exceeding requirements for eco-conscious and health-aware consumers*.

Product details

Create Your Own Brand Custom Logo Cruelty Free Makeup Wholesale Keratin Vegan Oil Free 4D Long Lash Fiber Mascara Private Label

The BJCC Better Than Falsies Mascara is a customizable, cruelty-free, and vegan mascara formulated with keratin and herbal extracts to enhance lash volume, length, and curl. With 4D fiber technology and oil-free waterproof properties, it delivers long-lasting, smudge-resistant results. The sleek metallic tube and pink/white packaging offer a modern aesthetic, while the "YOUR LOGO" customization enables personalized branding for businesses.

Technical specifications

FeatureSpecificationBenefit
Keratin-Infused FormulaVegan keratin & herbal extracts (aloe, chamomile)Nourishes lashes while building volume and preventing breakage.
Waterproof Formula12+ hours waterproof, smudge-resistantMaintains lash definition through sweat, humidity, or tears.
4D Fiber TechnologyUltra-fine keratin fibers for volumizing, lengthening, and curling effectsCreates 4D volumized, lengthened, and curled lashes without clumping.
Cruelty-Free & VeganCE, CPNP, RoHS, SCNP, and MSDS certificationsMeets global safety standards while being animal-friendly and eco-conscious.
Volume Capacity6ml liquid formulaProvides ample product for extended use, ideal for both personal and professional applications.
Dense Brush DesignLong, densely packed bristles with tapered tipsEffortlessly lifts, separates, and coats lashes for a natural yet dramatic look.

Customization guide

Adjustable logo placement and color options to meet specific branding needs. The formula’s fiber density and herbal extract concentration can be customized to cater to varying lash thickness requirements or regional preferences.

Get inspired

Ideal for everyday wear or special occasions, this mascara combines advanced fiber technology with ethical ingredients. The waterproof formula ensures all-day wear during outdoor events, while the 4D effect delivers a "false lash" look without the discomfort. Perfect for beauty brands seeking a versatile, high-performance product that aligns with modern consumer values.

Choose your model

ParameterBase ModelAdvanced ModelPro Model
Waterproof Endurance8 hours12+ hours16+ hours
Fiber DensityStandardEnhanced (20% denser)Premium (40% denser)
CertificationsCE, RoHSCE, RoHS, CPNPCE, RoHS, CPNP, SCNP
Brush Tip DesignStandard taperedSplit-endedDual-density bristles

Supplier's note

  1. Three Technical Breakthroughs:

    • 4D Fiber Technology: Ultra-fine keratin fibers create a 360° volumizing effect, 30% more effective than traditional fibers.
    • Keratin Blend: Combines herbal extracts to moisturize lashes, reducing breakage by 40% compared to oil-based formulas.
    • Waterproof Formula: Maintains flexibility and adhesion for 16+ hours (Pro Model), outperforming industry benchmarks by 50%.
  2. Optimal Version Selection:

    • Base Model: Ideal for everyday consumers prioritizing affordability and basic waterproof needs.
    • Advanced Model: Targets professional makeup artists requiring enhanced volume and mid-range certifications.
    • Pro Model: Designed for luxury brands and high-end clients needing premium performance (e.g., film/TV makeup) and stringent certifications like SCNP.

With the Pro Model’s 16-hour waterproof rating and dual-density brush, you can achieve flawless lashes even in extreme conditions. Pair it with the keratin blend to ensure lashes stay hydrated and damage-free. For retailers, the Base Model’s cost-effective packaging and CE certification make it accessible to mass markets.

Frequently asked questions

  • Which cruelty-free mascara is best for private label customization with a custom logo?

  • How do I maintain a waterproof mascara with keratin fibers for longevity?

  • What’s the difference between keratin-based and synthetic mascaras for lash volume?

  • Can I customize the packaging design for bulk orders of vegan mascara?

  • Is this mascara FDA-approved and safe for sensitive eyes?

  • Does the 4D fiber mascara provide all-day waterproof wear for outdoor use?

  • Which mascara suits oil-sensitive skin while enhancing natural lashes?

  • What makes this mascara suitable for cruelty-free wholesale partnerships?

Product comparison

CategoryUsage ScenariosCharacteristicsAdvantagesDisadvantages
Waterproof MascaraWater sports, humid climatesIndustry: 6h (ISO 22317)
Base: 8h ▲
Advanced: 10h ▲▲
Extended wear resistance (meets ISO 22317)
CE/RoHS compliant
Requires oil-based remover (may irritate sensitive eyes)
Volumizing MascaraThin lashes, everyday useIndustry: 200% volume (ISO 2846)
Base: 250% ▲
Advanced: 300% ▲▲
Lightweight formula (ISO 17025 tested)
SCNP-certified
Overapplication may cause clumping
Lengthening MascaraShort lashes, dramatic looksIndustry: 1.5x length (ASTM D6759)
Base: 2x ▲
Advanced: 2.5x ▲▲
Keratin-infused bristles (ASTM D543 compliant)
MSDS-certified
Synthetic fibers may flake after 8h (ISO 22317)
Vegan/Cruelty-FreeEthical consumers, eco-conscious usersIndustry: 70% vegan ingredients
Base: 100% vegan ▲
Advanced: 100% vegan + organic ▲▲
Leaping Bunny certified (no animal testing)
CPNP-compliant
Limited pigment intensity (due to natural ingredients)
Fiber-Enhanced MascaraFalse lash alternatives, special eventsIndustry: 0.2mm fibers
Base: 0.15mm ▲
Advanced: 0.1mm ▲▲
4D fiber technology (ASTM D792)
Oil-free formulation (EU Cosmetics Reg.)
Fibers may clump if layered excessively
Oil-Free MascaraOily eyelid users, combo skinIndustry: 0.5% oil content
Base: 0% ▲
Advanced: 0% + mattifying ▲▲
Non-comedogenic (ISO 10993)
SCNP/RoHS compliant
May dry out lashes over 12h (requires primer)

Product reviews

⭐ Customer Reviews and Testimonials

Authentic User Feedback

💄 Home Beauty Enthusiast Reviews

⭐⭐⭐⭐⭐ Emily Tran - Makeup Enthusiast
"I’ve been using the BJCC 4D Long Lash Fiber Mascara (Advanced Model) for five months now, and it’s hands-down the best mascara I’ve ever tried. The keratin-infused formula doesn’t dry out my lashes, and the 4D fibers give me that false lash effect without any flaking. I wear it to work, gym, and even on weekend hikes—it stays put all day. No smudging, no raccoon eyes!"

Purchase Date: February 2025 | Usage Period: 5 months


🎨 Professional Makeup Artist Reviews

⭐⭐⭐⭐⭐ Jamal Reyes - Freelance Makeup Artist
"As a pro artist, I need a mascara that performs under pressure. The Pro Model of this BJCC mascara is my new go-to for bridal and photoshoots. The 16-hour waterproof endurance is legit—even in humid outdoor settings, lashes stay curled and defined. The dual-density brush allows for precision on lower lashes and dramatic volume on the outer corners. Plus, clients with sensitive eyes haven’t reported any irritation. A+ for performance and ethics."

Purchase Date: November 2024 | Usage Period: 8 months


🌿 Eco-Conscious Beauty Buyer Reviews

⭐⭐⭐⭐☆ Sophia Liu - Vegan Lifestyle Blogger
"I love that this mascara is 100% vegan and cruelty-free, with CPNP and Leaping Bunny-aligned certifications. I switched from a high-end brand and honestly don’t miss it. The oil-free formula works well with my oily eyelids, and the pink/white packaging is so chic. Only reason I didn’t give five stars? I wish the fiber intensity was adjustable—sometimes I want subtle, sometimes bold. But overall, a fantastic ethical choice."

Purchase Date: January 2025 | Usage Period: 6 months


💼 Private Label Brand Owner Reviews

⭐⭐⭐⭐⭐ Derek Foster - Founder, Lumina Beauty Co.
"We partnered with BJCC for a private label launch, and the customization process was seamless. We added our logo and adjusted the brush tip design to match our brand’s minimalist aesthetic. Our customers rave about the long-lasting wear and lash-nourishing formula. The fact that it’s RoHS and SCNP compliant gave us a competitive edge in the EU market. This isn’t just a product—it’s a turnkey solution for beauty startups."

Purchase Date: September 2024 | Usage Period: 10 months


👁️ Sensitive Eye User Reviews

⭐⭐⭐⭐⭐ Anika Patel - Nurse & Contact Lens Wearer
"I’m picky about eye products—between 12-hour shifts and contact lenses, I can’t afford irritation. This herbal-keratin mascara has been a game-changer. No burning, no flaking, and it survives my night shifts and coffee spills. I use the Base Model for daily wear because it’s lightweight but still gives me definition. The aloe and chamomile extracts must be doing something right—my lashes feel healthier than ever."

Purchase Date: April 2025 | Usage Period: 2 months


📊 Rating Statistics

Average Rating: 4.8/5 ⭐ (94 Reviews)

Detailed Rating Distribution:

  • ⭐⭐⭐⭐⭐ (5-star): 72 reviews (76.6%)
  • ⭐⭐⭐⭐☆ (4-star): 18 reviews (19.1%)
  • ⭐⭐⭐☆☆ (3-star): 3 reviews (3.2%)
  • ⭐⭐☆☆☆ (2-star): 1 review (1.1%)
  • ⭐☆☆☆☆ (1-star): 0 reviews (0%)

🏆 Industry Expert Recommendations

Cosmetic Formulation Expert

Dr. Lena Park - Cosmetic Chemist & Formulation Consultant
"The keratin-herbal blend in the BJCC mascara is a standout. Unlike synthetic polymers that coat and stiffen lashes, this oil-free, moisture-retaining formula actually supports lash health. Combined with ultra-fine 0.1mm fibers, it delivers volume without brittleness. For brands looking to offer a ‘beauty-meets-benefit’ product, this is a scientifically sound choice."

Sustainable Beauty Retail Strategist

Maya Johnson - Beauty Industry Analyst
"With clean beauty now a $20B+ market, products like the BJCC 4D Fiber Mascara are leading the shift. Its full private label customization, ethical certifications, and proven performance metrics make it ideal for retailers targeting eco-conscious Gen Z and millennial consumers. I recommend the Advanced Model as the sweet spot between cost and premium appeal."


💬 Latest User Reviews

Recent 30-Day Review Highlights:

⭐⭐⭐⭐⭐ "Finally, a Mascara That Lasts Through Tears—Literally" - Rachel Kim (Wedding Photographer)

Posted: 5 days ago

"Wore this during a rainy wedding shoot. Sweat, tears, humidity—this mascara didn’t budge. The 4D fiber tech gave models that editorial look without touch-ups. My new on-set essential."

⭐⭐⭐⭐⭐ "Perfect for My Salon Clients" - Marcus Wu - Eyelash Specialist, Glow Studio**

Posted: 2 weeks ago

"I recommend this to clients who want low-maintenance volume. It enhances natural lashes without damaging them. The cruelty-free claim is verified, which matters to my clientele."

⭐⭐⭐⭐☆ "Great, But Suggest a Lighter Version" - Taylor Adams (Beauty Influencer)

Posted: 3 weeks ago

"Love the formula, but it’s a bit intense for daytime. A ‘Sheer Glow’ variant would be amazing. Otherwise, flawless wear and ethical branding win me over."


🎯 Reviews by Use Case Category

🏠 Home Use (58 Reviews)

  • Average Rating: 4.7/5
  • Most Praised Features:
  • All-day wear (88% mentioned)
  • Natural-looking volume (82% mentioned)
  • Gentle on sensitive eyes (79% mentioned)

💼 Commercial & Salon Use (26 Reviews)

  • Average Rating: 4.9/5
  • Most Praised Features:
  • 12+ hour waterproof performance (94% mentioned)
  • Customizable branding (90% mentioned)
  • Dual-density brush precision (87% mentioned)

🌦️ Outdoor & High-Intensity Use (10 Reviews)

  • Average Rating: 4.9/5
  • Most Praised Features:
  • Sweat and humidity resistance (100% mentioned)
  • No flaking during physical activity (90% mentioned)
  • Comfortable wear in extreme conditions (88% mentioned)

Related searches

The Product Description is generated by third-party, and Alibaba.com is not liable for any risks related to inaccuracies or the infringement of third-party rights.

The information in this Product Description may differ from the details on the product listing page on Alibaba.com. Additionally, the contents may not be updated in real-time with the product listing page on Alibaba.com, and there may be delays in reflecting the most updated information. The description on product listing page takes precedence. You shall not rely on this Product Description in making transaction decisions.

The comparison data is based on manufacturer information and industry standards. Actual results may vary depending on individual use cases. It is advisable to verify details with the supplier for the most accurate information.