Material Composition | Daily cleansing for normal/sensitive skin | - Industry Standard: Basic oils (ISO 2970) - Our Base: Natural oils + hemp (▲) - Our Advanced: Herbal extracts + natural oils (▲▲) | ▲ Base: Gentle nourishment; ▲▲ Advanced: Enhanced skin rejuvenation (USDA 30% herbal content) | Base lacks premium herbal benefits; Advanced may cost 20% more |
Fragrance Type | Sensitive skin users | - Industry: Synthetic fragrances (ASTM D4369) - Our Base: Natural essential oils (▲) - Our Advanced: Blended herbal aromas (▲▲) | ▲ Base: Reduced irritation; ▲▲ Advanced: Customizable scent profiles (ECOCERT) | Base/Advanced may appeal less to synthetic fragrance fans |
Shelf Life | Long-term use/gifting | - Industry: 12–18 months (ISO 29923) - Our Base: 24 months (▲) - Our Advanced: 30 months (▲▲) | ▲ Base: Doubles industry standard; ▲▲ Advanced: Ideal for bulk purchases (ISO 29923 compliance) | Base/Advanced require cooler storage to maintain longevity |
Skin Compatibility | Sensitive skin users | - Industry: General skin (no specificity) - Our Base: Normal skin (▲) - Our Advanced: Sensitive + normal (▲▲) | ▲▲ Advanced: Hypoallergenic (Patch-tested ISO 10993) | Base excludes sensitive skin users |
Cleaning Effectiveness | Oily skin/heavy makeup removal | - Industry: Basic cleansing (ISO 2470) - Our Base: Moderate cleaning (▲) - Our Advanced: Deep cleansing (▲▲) | ▲▲ Advanced: Removes 98% impurities (ASTM D512) | Base may underperform for oily skin |
Sustainability | Eco-conscious buyers | - Industry: Standard packaging (no eco-cert) - Our Base: Recycled packaging (▲) - Our Advanced: Biodegradable materials + zero-waste (▲▲) | ▲▲ Advanced: Fully circular lifecycle (FSC-certified) | Base/Advanced incur higher production costs |