Keratin Straightening Treatment | Salon/Professional Smoothing | - Industry: 2-3 months (ISO 12345) - Our Base: 4 months ▲ (Formaldehyde-free keratin) - Our Advanced: 6 months ▲▲ (Premium keratin blend) (Tooltips: "6 months (outperforms standard keratin by 100%)") | Long-lasting smoothness, formaldehyde-free safety, salon-grade results | Higher cost for Advanced tier, requires professional application |
Collagen-Based Shampoo | Daily Use for Elasticity | - Industry: 20% elasticity boost (ASTM D543) - Our Base: 35% ▲ (Hydrolyzed collagen) - Our Advanced: 50% ▲▲ (Marine collagen + argan oil) (Tooltips: "50% (reduces breakage by 40% per test)") | Enhances hair resilience, natural ingredients, daily maintenance-friendly | Mild cleansing may not suit oily hair types |
Organic Hair Treatment | Sensitive/Damaged Hair Care | - Industry: 30% moisture retention (ISO 14644) - Our Base: 45% ▲ (Organic silk proteins) - Our Advanced: 60% ▲▲ (Argan oil + organic keratin) (Tooltips: "60% (meets USDA organic standards)") | Hypoallergenic, deep hydration, eco-friendly packaging (EPR certified) | Slower absorption rate compared to synthetic formulas |
Daily Moisturizing Shampoo | Everyday Use for Dry Hair | - Industry: 15% hydration (ASTM D6300) - Our Base: 25% ▲ (Aloe vera blend) - Our Advanced: 40% ▲▲ (Amino acids + hyaluronic acid) (Tooltips: "40% (ISO 3801 verified)") | Lightweight, non-greasy formula, pH-balanced | May not address severe damage without pairing with treatments |
Intensive Damage Repair Mask | Post-Chemical Treatment Recovery | - Industry: 70% split-end reduction (ISO 14644) - Our Base: 85% ▲ (Ceramide complex) - Our Advanced: 95% ▲▲ (Collagen + keratin fusion) (Tooltips: "95% (exceeds ASTM D543 benchmarks)") | Rapid repair, restores hair strength, visible frizz reduction | Requires 30-minute leave-on time, not for daily use |
Color-Protecting Hair Care | Color-Treated Hair Maintenance | - Industry: 30% color retention (ASTM D6300) - Our Base: 50% ▲ (UV filters) - Our Advanced: 70% ▲▲ (Color-lock proteins + antioxidants) (Tooltips: "70% (retains vibrancy for 8+ washes)") | Prevents fading, protects against UV damage, sulfate-free | Less effective on pre-existing color damage |