Hold Strength | Maintaining braids/locks in humid climates | Industry Standard: Moderate hold (3/5) Our Base: Strong hold (4/5 ▲) Our Advanced: Extra Strong (5/5 ▲▲) | Ensures all-day hold without stiffness; ideal for structured styles. | Base: May require reapplication for sensitive hair types. Advanced: Slightly heavier texture for fine hair. |
Humidity Resistance | Styling in tropical or humid regions | Industry Standard: Resists humidity for 4 hours Our Base: 8 hours (▲) Our Advanced: 12 hours (▲▲) | Prevents frizz and maintains shape in high-humidity environments. | Base: Less effective in extreme humidity. Advanced: Requires initial conditioning. |
Certifications | Compliance with global regulations | Industry Standard: Basic FDA compliance Our Base: CPNP, FDA (▲) Our Advanced: CPNP, FDA, Organic Cert (▲▲) | Meets stringent safety and quality standards for consumer trust. | Base: Lacks organic certification. Advanced: Higher cost due to premium certifications. |
Ingredients | Sensitive or natural hair needs | Industry Standard: Standard synthetic blends Our Base: Natural, vegan (▲) Our Advanced: Organic herbal (▲▲) | Nourishes hair without irritation; eco-friendly and cruelty-free. | Base: Less potent for deep conditioning. Advanced: May require acclimation for first-time users. |
Hair Type Suitability | Targeting 4C hair and protective styles | Industry Standard: General use Our Base: 4C hair (▲) Our Advanced: 4C + braids/locks (▲▲) | Tailored for coily/kinky textures and protective styling (e.g., twists, locs). | Base: Limited to natural hair. Advanced: Not suitable for thin/straight hair. |
Texture & Smoothing | Reducing frizz and enhancing shine | Industry Standard: Moderate smoothing Our Base: Anti-frizz (▲) Our Advanced: Silky shine (▲▲) | Delivers sleek, defined styles with minimal residue. | Base: Less effective on extremely coarse hair. Advanced: Requires precise application technique. |