Material Quality | Daily use, eco-conscious users | Industry Standard: PVC (standard durability) Our Base: TPE (environmental, flexible) Our Advanced: Reinforced TPE (▲) | ▲ Base: Eco-friendly, reduces e-waste (complies with RoHS). ▲ Advanced: Enhanced abrasion resistance (▲). | Industry: Less eco-friendly, stiff over time. |
Connector Variety | Multi-device users (smartphones, tablets) | Industry: 1–2 connectors (e.g., USB-A only) Base: 3 connectors (USB-A/C/Lightning) Advanced: 4 connectors + PD support (▲) | ▲ Base: Versatile for iPhones, Android, and tablets. ▲ Advanced: Supports 4 connectors (e.g., adds HDMI) and faster data transfer. | Industry: Limited compatibility with modern devices. |
Retractable Design | Travelers, space-constrained environments | Industry: Non-retractable cables (tangle-prone) Base: 1.2m retractable (ISO 10320 compliant) Advanced: 1.8m retractable (▲) | ▲ Base: Compact storage (fits in pockets). ▲ Advanced: Longer reach for desk use (▲ 1.8m). | Base/Advanced: Mechanism may wear over time (replaceable core recommended). |
Charging Speed | Fast charging needed (gaming, travel) | Industry: Standard 5W charging Base: 18W fast charging (USB-PD) Advanced: 30W ultra-fast charging (▲) | ▲ Base: 18W speeds (charges iPhone 15 to 50% in 30 mins). ▲ Advanced: 30W speeds (▲) with USB-PD 3.0. | Industry: Slow charging (2+ hours for full charge). |
Durability | Heavy use, outdoor, frequent bending | Industry: Tinned copper conductors (standard) Base: Pure copper conductors (▲) Advanced: Thicker copper core (▲) | ▲ Base: 10,000+ bends without fraying (ISO 1122 standard). ▲ Advanced: 15,000+ bends (▲) with reinforced jacket. | Industry: Conductors degrade after 5,000 bends. |
Certifications | Compliance-critical markets (EU, US) | Industry: CE-only Base: CE + RoHS (EU/US compliant) Advanced: CE + RoHS + FCC (▲) | ▲ Base: Meets EU/US safety standards (no hazardous materials). ▲ Advanced: FCC certification (▲) for North America. | Industry: Limited to basic certifications (e.g., no RoHS). |