Certifications | Regulatory compliance and market access | Industry Standard: FDA (basic safety) Our Base: FDA Our Advanced: FDA + EPR Germany/France ▲▲ (complies with EU recycling laws) | Advanced meets stricter environmental standards (ideal for EU markets). Base ensures basic safety. | Base lacks EPR certifications, limiting EU distribution. |
Formulation | Weight loss efficacy | Industry: Green tea + caffeine (50mg) Our Base: Caffeine (100mg) + fiber Our Advanced: Caffeine (100mg) + fiber + Garcinia (500mg) ▲ (clinical trials show 3% faster fat burn) | Advanced includes clinically proven ingredients for faster results. Base provides foundational metabolism boost. | Base may have slower effects; Advanced requires adherence to dosage guidelines. |
Flavor Variety | Consumer preference diversity | Industry: 1–2 flavors (e.g., plain) Our Base: Coffee Our Advanced: Coffee, Sweet, Chocolate ▲ (3 flavors for varied palates) | Advanced caters to diverse tastes (e.g., chocolate for cravings). Base is straightforward for traditionalists. | Base may not appeal to all; Advanced adds cost for extra flavors. |
Packaging | Portability and sustainability | Industry: Bulk plastic bags (non-EPR compliant) Our Base: Box with sachets Our Advanced: Single-serve sticks + EPR compliance ▲▲ (recyclable, travel-friendly) | Advanced is eco-friendly and convenient for on-the-go use. Base is cost-effective for bulk buyers. | Base lacks single-serve convenience; Advanced may have higher unit costs. |
Shelf Life | Long-term storage and logistics | Industry: 12 months (plastic bags) Our Base: 18 months (box) Our Advanced: 24 months ▲▲ (double the industry standard) | Advanced reduces waste and suits global distribution. Base is sufficient for local markets. | Base may expire sooner; Advanced requires stricter storage conditions. |
Target Audience | Specific dietary needs | Industry: General weight loss Our Base: Daily metabolism boost Our Advanced: Enhanced metabolic support + appetite control ▲ (ideal for office workers, busy professionals) | Advanced addresses cravings and metabolic slowdowns. Base suits casual users. | Base may not meet advanced goals; Advanced requires strict adherence. |