Material Composition | Sensitive skin, eco-conscious users | Industry Standard: Synthetic blends (no certifications) Our Base: 100% vegan ingredients (Certified by Leaping Bunny) Our Advanced: Vegan + herbal-infused formula (USDA Organic) | ▲ Our Base: Avoids synthetic allergens ▲ Our Advanced: Soothes skin with chamomile extract | Industry Standard: May cause irritation; Advanced: Slightly heavier texture |
Waterproof Resistance | Waterproof makeup, outdoor activities | Industry Standard: 2h water resistance (ISO 846) Our Base: 4h waterproof (ISO 22844) Our Advanced: 8h waterproof (ISO 22844) | ▲ Our Base: Outperforms industry by 100% ▲ Our Advanced: Retains 80% after swimming | Industry Standard: Smudges easily in humidity |
Contour Precision | Professional makeup, detailed application | Industry Standard: Basic applicator (±1mm accuracy) Our Base: Precision tip (±0.5mm) Our Advanced: Dual-density applicator (±0.2mm) | ▲ Our Advanced: 6x sharper edges than Industry ▲ Our Base: Reduces fallout by 30% | Industry Standard: Requires blending tools |
Coverage | Full-face coverage, blemish concealment | Industry Standard: 70% opacity (ASTM E2197) Our Base: 95% full coverage (ASTM E2197) Our Advanced: 98% ultra-coverage (ASTM E2197) | ▲ Our Base: Covers tattoos ▲ Our Advanced: Hides scars without caking | Industry Standard: Needs multiple layers |
Portability | Travel, on-the-go touch-ups | Industry Standard: Standard tube (80g) Our Base: Compact stick (20g) Our Advanced: Ultra-compact stick (15g) | ▲ Our Base: 75% lighter than Industry ▲ Our Advanced: Fits in pockets | Industry Standard: Bulky; Advanced: Smaller size limits quantity |
Certifications | Regulatory compliance, global sales | Industry Standard: Basic EU compliance Our Base: EU/UK self-declaration + EPR Germany Our Advanced: EU/UK/EPR + COSMOS Organic | ▲ Our Base: Meets 100% EU/UK standards ▲ Our Advanced: First vegan contour stick with EPR certification | Industry Standard: No sustainability claims |